According to him, in micro letter at the beginning of the public platform for account opening, there are many microblog marketing into a big one, and through the malicious forwarding, circle of friends to rapid accumulation of user. But soon after, this behavior is micro letter strangulation. "Then the user level to millions of public account. If a person has a few small signal, total subscribers over must also not necessarily impossible. But these people don't understand the content, on the micro letter is hard to play for a long time".
At the same time, also because of the micro letter team to kill the forwarding behavior of circle of friends, let Zhou Qiao immediately realized, for the content of micro letter public account, also the lack of a promotion platform to let more people know. Pipi entertainment, therefore, is a recommended entertainment application in the micro letter public account. Moreover, pipi elves, another founder GuanPeng organized pipi from media alliance, "dedicated to guide those who have the view of writers do their since the media".
In Zhou Qiao view, because Zhang Xiaolong starting point of the micro letter may be defined as "a message system, whether individual or company, in micro letter the public account of the platform can be seen as a media. As for through the media, is to provide information and advisory services, or selling commodities, are just specific content changes. Because of this, in the era of the palm in the current business system, Zhou Qiao latest draw a is a ticket for air travel, hotel provide personalized solutions for public account.
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